E-consultancy launches 2006 business development guide

Released on = April 29, 2006, 8:24 am

Press Release Author = E-consultancy

Industry = Internet & Online

Press Release Summary = Best-practice internet marketing publisher E-consultancy.com
unveils updated \'Winning New Work\' report to help digital agencies win new leads and
pitch effectively.


Press Release Body = E-consultancy has launched a 2006 version of its popular
business development guide \'Winning New Work\', which was first published in 2003.

The 58-page report contains practical advice from business development professionals
including tips from 15 leading digital agencies about the best way to generate leads
and secure new clients.

The guide is divided into two parts with comprehensive sections on \"generating
leads\" and \"winning the pitch\". It includes how-to articles from industry experts
and a wide range of resources aimed at helping digital-focused businesses to win
more business.

Ashley Friedlein, E-consultancy\'s CEO, said: \"We know from the 2003 version of this
report how useful it has been for agencies and consultants who want to ramp up their
business development efforts.

\"It has been a painstaking process to gather all this information in one place but
the aim is to save agencies time and effort so they can focus their business
development efforts in an effective and targeted way.\"

Top areas covered by report

1. Generating leads

* What data and lead generation services are there?
* Who can you use for telemarketing?
* What press and publications should you be targeting?
* How should you manage online marketing and PR?
* What press and news services should you use?
* What awards are worth entering?
* What networking groups should you be part of?
* What community sites should you be contributing to?
* Which directories should you be in?
* What organisations are there to help introduce you to clients?

2. Winning the pitch
* What are the dos and don\'t of winning the pitch?
* What are clients looking for?
* What can lose you the pitch?

E-consultancy\'s \'Winning New Work\' guide can be downloaded from:
http://www.e-consultancy.com/publications/winning_new_work/

[ends]

About E-consultancy

E-consultancy is the UK\'s leading online publisher of best practice internet
marketing reports, research and how-to guides. It also publishes buyer\'s guides and
has a directory of 100,000+ third party internet marketing white papers.

Since moving to a paid-content model in 2003 E-consultancy has amassed thousands of
paying subscribers, more than 35,000 registered users and 150,000+ unique users
sessions per month. Its weekly newsletter is sent to 20,000 users. Subscribers pay
from £149 per year to access the exclusive and highly practical content, which helps
internet marketers get the most out of their websites.

E-consultancy has more than 100 events lined up for 2006, including roundtables and
monthly Supplier Showcases, where six suppliers pitch to an audience of
pre-qualified buyers (typically between 100-150) in a Central London venue.
E-consultancy also provides a range of public and in-house training programmes, such
as seminars and workshops.

http://www.e-consultancy.com/about/

Other popular E-consultancy reports

* Internet Statistics Compendium (2006)
* Agency Rate Card Survey (2005)


Web Site = http://www.e-consultancy.com/

Contact Details = Linus Gregoriadis
Address: 85 Clerkenwell Road, London
United Kingdom
Email: linus@e-consultancy.com
Telephone: 0207 681 4051

  • Printer Friendly Format
  • Back to previous page...
  • Back to home page...
  • Submit your press releases...
  •